The Italian (Pizza) Job

All the colours of the Italian flag on a pizza base, it can only be the Italiana. Suitable for Coeliacs, our handmade Italiana Gluten Free Organic Pizza is more iconic than the British mini…

We only use the finest organic ham, sun-dried tomatoes, goat’s cheese and of course our secret recipe for the gluten free organic base is beautifully thin and crispy – none of your soggy cardboard tasting gluten free bases here. You’ve got our Italian maestro Head Chef (Teo) to thank for the deliciousness that is this White Rabbit Italiana Pizza!

And if you’re feeling adventurous, why not add your own extra toppings at home?



Flour Blend (rice, potato, maize, buckwheat), Mozzarella Cheese (Milk), Water*, Tomatoes, Ham (8%), Sun-dried Tomatoes (8%) (tomatoes, basil, garlic), Goat’s Cheese (6%) (Milk), Olive Oil, Psyllium Husk, Salt*, Basil (0.3%), Guar Gum

*Permitted non-organic ingredients

Allergy Advice

For allergens, see ingredients in bold.
Contains milk, may contain traces of nuts.
Suitable for Coeliacs.

Cooking Instructions

From Chilled Remove all the packaging including the disc. For best results, place the pizza on a baking tray and add a drizzle of olive oil on top. Cook in a pre-heated oven at 220°C / Fan 200°C / Gas Mark 7 for 10-15 minutes or until the mozzarella has melted.

Remove from the freezer  20 minutes prior to cooking and follow the same ‘from chilled’ instructions above. Do not microwave.

Once cooked, do not reheat.

Nutritional Information

Typical Values (as prepared)Per 100g
of which saturates5.6g
of which sugars1.8g

Storage Information

Keep refrigerated or frozen. For use by date see below. If frozen, product will keep for up to 3 months.

Packaging Recycling

We’ve minimised packaging waste by using 100% recyclable cardboard sleeve instead of a traditional pizza box. PVC-free base can be recycled at specialist recycling centres.

Film not currently recyclable.